UK Car Imports

The Bestseller Index™

UK vs Ireland car prices, measured weekly. Every make, model and year we stock, benchmarked against real Irish asking prices — the first methodical comparison of its kind. No estimates, no adjustments, and the full maths behind every figure.

17,593cars €750+ under the Irish market right now
9,210of them €2,500+ under — Bestsellers
4,020€5,000+ under — #1 Bestsellers
1,580model-years measured against 10+ Irish listings

Live figures — refreshed every 15 minutes against our current prices. Irish market snapshot: 2026-09-28. Irish evidence covers listings from the past six months, each car counted once at its most recent asking price (measured on 24,775 identical listings ten days apart: 91% unchanged).

This week’s standouts

Six different models, each with the full working one click away.

Browse every BestsellerGet alerted when new ones land →

How we work this out

Each week we record every Irish listing for the makes, models and years we stock. For any model-year with 10 or more Irish listings we take the median asking price — the middle price, which ignores freak highs and lows. We compare it with our all-in delivered price: the car, VAT, customs, VRT, transport and our fee — what you actually pay to have it on Irish plates in your name. Any saving of €750 or more earns a Bestseller badge, and the colour deepens with the saving: €2,500+ we call a Bestseller; €5,000+ a #1 Bestseller. Every comparison shows how many Irish listings it is based on and the week it was measured. Irish figures are asking prices; ours is the final price.

Where 10 or more of those Irish listings sit within 20,000 km of our car’s mileage, we compare against the median of that similar-mileage group rather than the whole model-year, so like is judged against like. We do not adjust for specification: our cars average about €765 more equipment than the Irish listings they are compared with, so if anything the saving is understated. Prices are compared exactly as listed.

We would like to publish the full detail of every comparison, but other sellers’ adverts are their own — it isn’t our place to republish their car data. Best practice is followed throughout, with Claude AI — Fable 5, Anthropic’s most advanced model — involved in the statistical modelling behind this price comparison.